Hi I'm Anamika
I design solutions for complex problems
I am a full-stack designer with over 5 years of experience building complex digital environments. I work best with products that suffer from too many flows, too many stakeholders, and not enough structure. That level of complexity is where I feel most at home, helping SaaS, AI, and dev founders craft story-driven brands and products.
I like clarity. I like systems. I like when things make sense.
full-stack designer
Building 0 to 1 experiences. Turning complex ambiguity into clear, scalable systems.
Here's what I actually do
Basically my excuse to nerd out about systems, pixels, and AI, while pretending it's all very serious professional work.
UX & Product Design
End-to-end product design. I turn ambiguous problems into clear, structured interfaces, always optimizing for the actual user.
↳ Interaction Design • Prototyping • Complex Flows
Research & Strategy
Decisions backed by evidence, not gut feelings. I synthesize qualitative and quantitative signals into actionable team strategies.
↳ Mixed-Methods • User Testing • Data Synthesis
Design Systems & Ops
I make good design repeatable by building scalable token architectures and libraries that quietly save teams thousands of hours.
↳ Component Libraries • Governance Models • Scalability
AI-Enhanced Workflows
I leverage Figmajam AI and Vibe Design to bridge the gap between concept and launch. By integrating Prompt Engineering with Claude/Cursor, I ship at 0–1 startup speed while keeping human intuition grounded.
↳ Automated QA • AI Integration • Workflow Optimization
Selected UX Case Studies
The problems that I solved, not just designed.
Partnering with founders to engineer product breakthroughs where evidence-based research meets elevated, functional design.
San Francisco, California · 2025–Present
Marvalero Inc.
Industry: MarketingTech · SaaS · Creator Economy
"0→1 dual-platform SaaS shipped in 6 months · 22% Pro subscription growth · 100+ waitlist signups"
Keywords: 0-1 Product | Web + Mobile | UX Research | SaaS Architecture | Native app
San Francisco, California · 2025–Present
Carepal
Industry: HealthTech / IoT
Architected a 0-1 hardware-software ecosystem, replacing clinical monitoring with a haptic-synced "care ritual.
Keywords: IoT Prototyping | Hardware-Software UX | Haptic Design | Inclusive Research
Hayward, California · Aug 2024 - Dec 2024
Shelter Link
Industry: Social Impact / GovTech
Engineered a live, API-synced platform replacing manual latency with seamless automation.
Keywords: 0-1 Product | UX/UI Design | Front-End Development | Dual-Sided Marketplace | Tech for Good
Beyond UX: Branding & Design Research
----------- My Recipe for Good Design
The Method to the Mess
Embrace Ambiguity
Chaos is just my favorite starting line. I happily dive headfirst into messy environments and untangle them into clear directions.
Inclusivity Above All
Great research doesn't run on assumptions. I rely on hard evidence to design accessible products that actually work for everyone.
Simplicity is a Superpower
I am fiercely protective of the user's time. I strip away the unnecessary fluff until only the absolute essentials remain.
Systems Over Silos
An interface is useless if it breaks. I build the robust systems that keep both users and stakeholders happy.
Why Anamika?
This constant state of being a "beginner" keeps me empathetic, curious, and always ready for the next challenge.
I relentlessly ask “why” to find the root problem, ensuring we build the right thing, not just the first thing.
I happily overthink the rare scenarios so the product doesn't break when it goes live.
Fixing broken flows requires radical honesty, endless sticky notes, and a whole lot of good food.
Sound ON!
Don't just take my word for it!
A few words from the product managers, developers, and designers I’ve had the joy of building with.
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